Inventory Merchandising
Directly influence shoppers’ purchasing decisions by improving the visibility and appeal of your inventory.
According to a Google survey, 46% of consumers prefer to check stock availability online before they visit a brick-and-mortar store1. Accurately promoting your inventory is one of the greatest challenges of managing a retail website, but Inventory Merchandising makes the process easier and saves you time.
Top Features
Inventory Merchandising offers an array of features to make managing and promoting your website listings simple.
Recently Viewed Inventory
Deliver a personalized website experience for returning website visitors by reconnecting them with inventory listings that caught their interest.
Automated Inventory Updates
Improve website inventory accuracy by integrating with your DMS, eliminating the manual effort to keep listings up to date.
Inventory Manager
Help shoppers make informed buying decisions by maintaining accurate inventory listings with less time and manual effort.
Build Buyer Excitement
Looking at unit images is not the same as standing on your inventory lot, but you can still create an immersive online browsing experience that sparks buyer excitement. Capture every angle of your units with our easy-to-use mobile app and upload the images to your inventory listings. You can include interior and exterior shots if needed, as well as any unique features that set each unit apart.
Personalize the Website Experience
When shoppers visit your website, they expect a personalized and convenient experience. Recently Viewed Inventory will help you deliver this experience for returning visitors. It tracks the inventory items that a visitor has viewed on your website. It then dynamically displays these items when the visitor returns to the site, encouraging them to revisit the items and make a purchase decision.
Reduce Low-Quality Sales Leads
By offering detailed inventory info on your site, you assist shoppers in making informed decisions prior to reaching out to your dealership. This decreases unnecessary calls and form submissions, freeing up time to focus on serious buyers and guide them through their purchase.
Master Your Inventory Management
Managing your full inventory on your website can seem daunting, but Inventory Manager’s straightforward and intuitive user interface enables you to expertly handle your listings with efficiency and accuracy. By simplifying the process of updating inventory, pricing and product details, you can ensure that your online presence accurately reflects your current offerings.
Update Your Inventory Daily
It takes a lot of time and effort to manually update your listings and ensure the inventory on your website matches what you have in stock. By integrating your DMS with your Dealer Spike website, you can create a low-effort process to pull inventory from your DMS and feature it in Inventory Manager. DMS feeds run daily, ensuring your online shoppers can always view the latest inventory available at your dealership.
Recommended Resources
Read the latest insights for inventory merchandising.
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