Protect Your Brand Online
We often call dealership websites their “online showroom,” because in today’s digital-first world that is really what they are. Prospective customers are more likely to…
Dealer Spike Blog
Connect to Customers at Every Step
Drawing a customer in and closing a sale isn’t as simple a task as it used to be. In today’s world, people aren’t often seeing…
Disrupt the Customer Journey
The customer journey is a popular topic of discussion in the world of digital marketing. These days, it’s not as simple as someone seeing a…
Accommodate Every Customer with Marketing Automation
The transition to a digital-first world makes many aspects of running a business easier. In most ways, having an online presence allows for a more…
Create & Maintain a Positive Online Reputation
More than ever before, customers are doing their research online before choosing to trust dealerships like yours. Much like hotel reviews and restaurant ratings, many…
Break into the Customer Journey with SEO & SEM
Search engines continue to be the first stop for most people researching a purchase online. According to research by SEO Expert Brad, 97% of online…
Get On Google’s Good Side
While Google is not the only search engine that exists – and there are certainly other search engines that are important to optimize for and…
Get Innovative to Target Prospects Online & Offline
Most would agree that digital has quickly taken over the world of marketing and advertising. The entire purpose of marketing is to get people’s attention…
Optimize Your Site for Voice Search
As smartphones and home voice assistants become more popular, it has become crucial to optimize your dealership website to be featured in voice search results.…
Elevate Your Digital Strategy with SEM & the Power of AI
Just a few years ago, most people likely would have associated Artificial Intelligence (AI) with things like robots, spaceships, or complex technology untouchable for the…
Know Your Digital ROI with SEM
Search Engine Marketing (SEM) is an effective tool for so many reasons. With 97% of people using a search engine to find local businesses online¹…
Earn Leads Through Social Media
The popularity of social media and its ability to connect businesses to consumers on a personal level makes it a robust platform for dealers’ digital…