Resource Hub
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SEO & SEM: Stronger Together
While Search Engine Optimization (SEO) and Search Engine Marketing (SEM) operate in nearly opposite ways, they both serv…
Control Your Dealership’s Story with SEO
Over half of all website traffic originates from organic search results¹. These are the non-paid listings that appe…
Guide Your Customers Through the Path to Purchase
The “customer journey” and what it looks like in today’s world has become a hot topic as marketing has…
Five Tips for Running a Successful Blog
Blogging is a great way to provide valuable information for customers who visit your website. Fresh new content that is…
Go Beyond Google to Target Prospects
Google gets a lot of attention in the world of digital marketing, and for good reason. Here at Dealer Spike, we’re…
Location, Location, Location
In today’s world, nearly everyone walks around with a smartphone day to day. In most cases, these devices make it…
Prioritize Customer Experience
Customer experience is a key element to the success of any business. Any dealer knows that to be true, and it’s li…
Nurture Leads, Boost Sales
Forming and maintaining relationships is a huge part of running a successful business – especially for local deale…
Make Your Website Work as Hard as You Do
We often tell our dealership clients that their website is their online showroom, and we really believe that to be true.…
Leverage Facebook Advertising to Reach Local Prospects
The main reason why Search Engine Marketing (SEM) is such an effective advertising strategy is because people spend so m…