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6 Top US Adventure Spots in 2021
Adventure awaits! Check out the top adventure destinations to take your bike, boat, trailer, ATV, etc. this summer. Afte…

8 Tips to Boost Summer Productivity
Summer is here! And so is the rush to buy a bike, RV, trailer, boat, etc. to enjoy the warm weather. With th…

Are You Using PPC Ads in Search & Social?
The Dealer Spike team has two questions for you: Are you using pay-per-click (PPC) ads? Are you using PPC ads to their F…

Make the Most of Customers’ Micro-Moments
Have you noticed in the last year how we seem to use our phones and other digital devices much more frequently? It has b…

Pull in More Prospects with Personalized Marketing
Does it seem like 99% of your marketing content is ineffective, almost as if you’re advertising to a brick wall? No matt…

What’s in a Website? Here’s a List of Website Essentials
If Shakespeare could have accessed the internet, we imagine he would have said something like this: “What’s…

SEM: Soar Above the Summer Rush
With summer fast approaching and most dealerships entering the busiest season of the year, we encourage dealers to take…

Want to Strengthen Your Customer Service? Use Social Media
We’ve said it before, and we’ll gladly say it again: Shoppers contact your dealership to shop for boat models, but they…

Optimizing the Modern Customer’s Journey
When you market a unit to potential customers, you’re trying to sell much more than just the product itself. You…
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